Mastering Curl Care | Kérastase Curl Manifesto Collection | Product Knowledge | Video | Free

Curly, wavy, and coily hair is as demanding as it is beautiful. Because textured hair is naturally drier, more porous, and more prone to breakage, clients often feel forced to choose between defined styling and hair health. 

In this fast-paced, high-impact tutorial, Kérastase Education introduces Curl Manifesto, the luxury professional haircare line engineered to eliminate the compromise between intense hydration, strength, and curl definition. You will learn the science behind the range’s key active ingredients, explore how to curate custom daily regimens by curl type, and discover professional tips to boost retail recommendations and client satisfaction.

Learning Objectives:

Understand Textured Hair Anatomy:

Identify the unique biological challenges of curls, waves, and coils (porosity, moisture loss, and fragility).

Master the Hero Ingredients:

Confidently explain the dual-action power of Manuka Honey (micronutrient-rich hydration and shine) and patented Ceramides (intercellular cement restoration to prevent breakage).

Prescribe Tailored Routines:

Recommend the appropriate cleanse, condition, treat, and style routine based on individual curl patterns and hair thickness.

Troubleshoot "Day 2 & 3" Curls:

Explain the role of Refresh Absolu and understand why tap water (and calcium buildup) should be avoided when reactivating curls between washes.

Communicate Key Performance Claims:

Share proven clinical benefits with clients, including +87% more hydration and 99% less breakage.

Featured Products Covered:

• Bain Hydratation Douceur: Sulfate-free, moisturizing creamy shampoo.
• Fondant Hydratation Essentielle: Lightweight moisture conditioner for waves and loose curls.
• Masque Haute Nutrition: Extra-rich, deep-nourishing mask for dry curls and coils.
• Crème De Jour Fondamentale: Daily frizz-reducing, leave-in styling cream.
• Refresh Absolu: Second-day curl reactivating and rehydrating mist.

Who Should Take This Course?

• Salon professionals, stylists, and colourists looking to elevate their textured hair consultation skills.
• Front-of-house staff, beauty advisors, and salon retail specialists seeking to boost haircare retail recommendations.

Duration: 3–5 Minutes